Category - Non Fiction / Business & Economics

Format - Paperback

Condition - Good

Listed - 3 years ago

Views - 19

Wishes - 2

Ships From - California

Est. Publication Date - Jan 2001

Positioning: the Battle for Your Mind

Publisher Description

The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Positioning describes a revolutionary approach to creating a "position" in a prospective customer's mind...