Hardcover (1 to 2 lbs)

New Jersey

How to Revolutionize Customer and Employee Engagement with Big Data and Gamification

THE NEW YORK TIMES AND WALL STREET JOURNAL BESTSELLER!

The new secret to driving LOYALTY THAT PAYS

Once revolutionary, loyalty programs designed to differentiate products quickly became commoditized. And yet, billions of dollars are still spent every year on programs that are doomed to fail. These programs, it turns out, don't inspire long-term loyalty. Once a better deal comes along, customers will gladly defect. Can you blame them?

Silicon Valley start-up Bunchball, the pioneer and innovator in gamification, is light years ahead when it comes to the concept of loyalty--and using it to drive business profits and growth. Focusing not only on customer loyalty, but also the loyalty of employees and partners, Bunchball combines behavioral economics, big data, social media, and gamification to inspire loyalty that lasts--from everyone involved in the success of a business.

Now, in Loyalty 3.0, Bunchball founder Rajat Paharia reveals how you can use these same techniques to seize the competitive edge for your business.

Paharia shows you how to create a system powered by human motivation and digital technology that creates ongoing, persistent engagement among customers, employees, and partners. Loyalty 3.0 arms you with everything you need to know in order to build a loyalty and engagement program that drives a sustainable advantage for your business, including:

 * The building blocks of motivation, big data, and gamification necessary for creating a powerful strategy that drives long-term loyalty
 * Case studies from today's most innovative companies that are already driving customer engagement, learning and skill development, and employee motivation with Loyalty 3.0 methods
 * Step-by-step guidance on how to plan, design, build,and optimize your program

Now is the time to abandon your traditional loyalty programs and start taking all your stakeholders seriously--so they will take your company seriously.

Loyalty 3.0 is the game-changing leap you've been waiting for. When you create true loyalty among customers, employees, and business partners, you will generate a sustainable competitive advantage and win in your industry.

Praise for Loyalty 3.0

"Relationships are the single greatest asset for all organizations. Relationships with customers, relationships with employees, relationships with partners. In Loyalty 3.0, Rajat Paharia reveals the new science of relationship building through big data and gamification."--TIM BROWN, CEO, IDEO

"Loyalty 3.0 is filled with major insights and does a brilliant job of grounding the reader in fundamental concepts around motivation, big data, and gamification--building on these concepts through real-world case studies that bring the combinations to life. It finishes with actionable ideas and next steps that enable you to test and operationalize these ideas in your own workplace and personal life." -- BRAD SMITH, CEO, Intuit

"A fascinating insight into how companies are exploiting big data." -- MARK READ, CEO, WPP Digital

"Rajat pioneered the business use of big data and game mechanics to transform the customer experience. A decade before anyone else, he saw that the same techniques that video game designers had used for years--fast feedback, badges, competition, goals, and leveling up--were also incredibly powerful for motivating behavior outside of games, and an industry was born. This book shares his secrets." -- CLARA SHIH, CEO of Hearsay Social, author of The Facebook Era, and board member at Starbucks

"Rajat Paharia comprehensively explains how to create loyalty in the modern world full of data and connectivity. If you want to learn how to motivate and inspire employees, you must read this book." -- DAVE KERPEN, New York Times bestselling auth

Loyalty 3.0

ba8cd1ed-c7c3-43a7-b0e9-d984682dd08d-1

Arianna Huffington

Light Hardcover (1 lb or less)

California

*NEW* The Third Metric to Redefining Success and Creating a Life of Well-Being, Wisdom, and Wonder

Looks beyond power and money, the traditionally accepted measures of success, to elaborate on the importance of a third metric--the nurturing of well-being, wisdom, and compassion to create a healthy work-life balance.

*BRAND NEW* Thrive

e3ff0df0-907e-489e-9d95-ef884f566b98-1

The Nine Rules to Capture Global Attention

A nine step-guide to mastering viral content, branding and outwitting social media algorithms for marketers, entrepreneurs and aspiring celebrities from the CEO of Shareability.

Break Through the Noise

1ff1820f-b8fc-4012-9eac-833f825e2883-1

Reclaiming the Future We've Sold to Machines

Autonomous Revolution

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#business #economics #hardcover #nonfiction 

A Journey to Reimagine the Promise of America

From the Ground Up

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A wake-up call to economists who failed to foresee every recent crisis, including the cataclysm of 2008, The 10 Rules of Successful Nations is a slim primer full of pioneering insights on the political, economic, and social habits of successful nations.Distilled from Sharma's quarter century traveling the world as a writer and investor, his rules challenge conventional textbook thinking on what matters--and what doesn't--for a strong economy. He shows why successful nations embrace robots and immigrants, prefer democratic leaders to autocrats, elect charismatic reformers over technocrats, and pay no mind to the debate about big versus small government. He explains why rising stock prices matter as much or more than food prices, which measure of debt is the best predictor of economic crises, and why no one number can accurately capture the value of a currency. He also demonstrates how a close reading of the Forbes billionaire lists can offer the clearest real-time warning of populist revolts against the wealthy.Updated with brand-new data, 10 Rules reimagines economics as a practical art, giving general readers as well as political and business leaders a quick guide to the most important forces that shape a nation's future.

The 10 Rules of Successful Nations

2ca58b55-ef27-4fbc-bbfa-ff866dd07bcd-1

Robert B. Reich

Georgia

The Next Economy and America's Future

Aftershock

c2d11187-05d4-4942-85a4-e45abb7829cc-1

11 Key Principles from Battlefield to Boardroom

Many Americans view Wall Street as a bastion of greed and corruption; a place that attracts people who don't deserve the money they make but are willing to break the law to get more of it. Yet for all their mistrust, many of these same Americans believe that Wall Street is essential for our economy to function. How do we fix it? Send in the Marines.

Known for its exemplary discipline, the Marine Corps ensures victory by obeying key commands, such as: establish clear, tactical objectives; know the terrain before heading into battle; identify and capitalize on combat advantages; control timing; leverage complementary skills within the unit; negotiate from a morally defensible position; harness strength of leadership to craft a bulletproof plan. Ken Marlin served ten years' active duty as a Marine officer before taking on the financial sector. He's seen this program of pride, professionalism, and fidelity work - from the battlefield to the boardroom.

Marlin is no socialist: he's a capitalist and risk-taker who enjoys earning money for himself and his clients. InThe Marine Corps Way to Win on Wall Street, he teaches you the Marine Corps way to win on Wall Street and on Main Street: to sacrifice short-term gains for the long-term interests of your clients and your company. Deploying Marine-tested tactics, he engineers lasting, honorable success while lowering the ethical cost of doing business. That's the Marine Corps way.

The Marine Corps Way to Win on Wall Street

570676f3-587b-43f1-a09e-5ceee94a9d56-1

Dave Ramsey

Connecticut

A Proven Plan for Financial Fitness

A strategy for changing attitudes about personal finances covers such topics as getting out of debt, the dangers of cash advances and keeping spending within income limits.

The Total Money Makeover

b42212f2-334c-43ca-94ee-59a5ef298762-1

#nonfiction #business #economics #hardcover 

an inspiring tale about making quality the key ingredient in everything you do

The ice cream maker

7ccae9be-dac1-41bc-aec9-6f0b2239da4c-1

Behind the Scenes With the Saints and Scoundrels of American Business (and Everything in Between)

Good Guys and Bad Guys

0114e4a7-6b59-455a-8d4e-258d1068021b-1

Why We Need A Green Revolution — And How It Can Renew America 

Hot, Flat, and Crowded

c87e78a0-466d-4674-bf9f-13c0957ef20b-1

#business #fiction #economics #hardcover #Sanborn #fredfactor #leadership inside sticker with names 

Pennsylvania

How Passion in Your Work and Life Can Turn the Ordinary Into the Extraordinary

A primer for better living, inspired and driven by the story of a hard-working postman, offers four important principles that can help create fresh energy and creativity, and especially to inspire enthusiasm for all facets of life in today's world.

The Fred Factor

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A Revolutionary Approach to Launching Your Brand Online

"A candid, behind-the-scenes look at how successful direct-to-consumer brands such as Hubble are launching their businesses on platforms like Facebook and Google."--Lisa Sherman, president and CEO, the Ad Council LONGLISTED FOR THE PORCHLIGHT BUSINESS BOOK AWARD - "A must-read for anyone interested in starting a new business."--Moiz Ali, CEO, Native E-commerce startups have exploded in the marketplace, selling merchandise and services directly to consumers, often through mobile phones. They skip the middlemen, avoid the lower margins of retail channels of distribution, strike deals directly with manufacturers and suppliers, and, in doing so, save consumers money. Among the companies that are part of this e-commerce revolution are Dollar Shave Club, Casper, Quip, Peloton, and Hubble Contacts. In Selling Naked, Hubble Contacts co-founder and co-CEO Jesse Horwitz shows entrepreneurs and enterprise companies alike precisely how to conceive, launch, and grow an e-commerce brand by using paid marketing social media channels. Horwitz shows entrepreneurs how to test consumer interest before spending a dime by placing mock ads on Facebook and other social media. Using this method, Hubble Contacts got an astonishing two thousand signups in four days, and as a result, raised $3.5 million in seed money. Hubble ran a second experiment to see if consumers would actually sign up for the service, which led to a second multimillion-dollar investment. Horwitz shows how startups can cut through the metrics bullshit to focus on the one metric that really matters; how to use third-party tools rather than build everything from scratch; and how to tell a great story to investors and frame your digital offering. In addition to running Hubble, Jesse Horwitz now works with established Fortune 500 enterprises to help build their e-commerce brands within the landscape of a larger retail environment. Selling Naked is the definitive playbook on how to start up a successful direct-to-consumer business.

Selling Naked

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Think You Can't Lose, Think Again

What is the arrogance cycle? We've just lived through it. As market bubbles build, our confidence level rises (dis)proportionately. Everyone wants in on the action. We want to believe Wall Street, and once we do, the inevitable happens. Like Dr. Frankenstein breathing life into inanimate flesh, investment professionals sought ever more novel ways to create wealth. The only problem was that it was all artificial. In this book, Michael Farr examines the forces at work on individuals and markets and explains in clear, concise, layman's terms how we got to where we are. Farr focuses on individual factors--such as rampant consumerism, a sense of entitlement, narcissism, resentment toward the upper class--that combined to create the perfect economic storm. By consulting with leading psychologists and relaying first-hand experience with investment clients, he provides a case study of the arrogant investor. In reviewing failed enterprises like Enron, AIG, Lehman Brothers, and Bear Stearns, as well as the illegal activities of Bernie Madoff and others through the lens of arrogance, the book sheds light on those disasters and offers a means to detect the insidious presence of arrogance so that in the future we can contain the damage before it spreads.

The Arrogance Cycle

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A Strategy for Progress and Leadership in Times of Change

Humanity Wins is a thoughtful and affirming examination of how we can adapt systematically, as individuals and as a society, to the staggering changes occurring in the world around us.

As global change accelerates, our political and social systems are barely keeping pace. Venerated institutions at every level, from the family to national governments, are struggling to operate under rules designed for a world that no longer exists.

Reinhard Mohn, the innovative entrepreneur who built Bertelsmann, Inc., into the fourth largest media company in the world, argues that the new world we are creating demands new rules, new strategies, and new systems. Just as business has undergone a radical transformation in the last twenty years, moving from centralized corporate hierarchies to decentralized dynamic organizations, so must society. Mohn shows how social institutions can adapt the best of what business leaders have learned -- and avoid repeating their mistakes.

Ultimately, Mohn, an elder statesman of the global economy, makes a moving case for a new, ethics-based, dynamic world order and provides concrete models for putting his ideas to work. We can adapt to the changes we have wrought, Mohn writes. This is how humanity will win.

Humanity Wins

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underdogs, misfits, and the art of battling giants

David and Goliath

c52a15fa-18f2-4bc6-8bde-25a1ee1acff7-1

Steven D. Levitt

Stephen J. Dubner

Wisconsin

Global Cooling, Patriotic Prostitutes, and Why Suicide Bombers Should Buy Life Insurance

SuperFreakonomics

7dfd1706-9426-438c-8cff-4dd5c3193ea3

#hardcover #healthcare #economy #economics #america #nonfiction #bestseller #ethics #nonfiction #usa

Illinois

The Economic and Ethical Costs of American Health Care

From a giant of health care policy, an engaging and enlightening account of why American health care is so expensive--and why it doesn't have to be

Uwe Reinhardt was a towering figure and moral conscience of health care policy in the United States and beyond. Famously bipartisan, he advised presidents and Congress on health reform and originated central features of the Affordable Care Act. In Priced Out, Reinhardt offers an engaging and enlightening account of today's U.S. health care system, explaining why it costs so much more and delivers so much less than the systems of every other advanced country, why this situation is morally indefensible, and how we might improve it.

The problem, Reinhardt says, is not one of economics but of social ethics. There is no American political consensus on a fundamental question other countries settled long ago: to what extent should we be our brothers' and sisters' keepers when it comes to health care? Drawing on the best evidence, he guides readers through the chaotic, secretive, and inefficient way America finances health care, and he offers a penetrating ethical analysis of recent reform proposals. At this point, he argues, the United States appears to have three stark choices: the government can make the rich help pay for the health care of the poor, ration care by income, or control costs. Reinhardt proposes an alternative path: that by age 26 all Americans must choose either to join an insurance arrangement with community-rated premiums, or take a chance on being uninsured or relying on a health insurance market that charges premiums based on health status.

An incisive look at the American health care system, Priced Out dispels the confusion, ignorance, myths, and misinformation that hinder effective reform.

Priced Out

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Discovering Value and Creating Growth in a Disrupted World

The proven, effective strategy for reinventing your business in the age of ever-present disruption

Disruption by digital technologies? That's not a new story. But what is new is the "wise pivot," a replicable strategy for harnessing disruption to survive, grow, and be relevant to the future. It's a strategy for perpetual reinvention across the old, now, and new elements of any business.

Rapid recent advances in technology are forcing leaders in every business to rethink long-held beliefs about how to adapt to emerging technologies and new markets. What has become abundantly clear: in the digital age, conventional wisdom about business transformation no longer works, if it ever did.

Based on Accenture's own experience of reinventing itself in the face of disruption, the company's real world client work, and a rigorous two-year study of thousands of businesses across 30 industries, Pivot to the Future reveals methodical and bold moves for finding and releasing new sources of trapped value-unlocked by bridging the gap between what is technologically possible and how technologies are being used. The freed value enables companies to simultaneously reinvent their legacy, and current and new businesses.

Pivot to the Future is for leaders who seek to turn the existential threats of today and tomorrow into sustainable growth, with the courage to understand that a wise pivot strategy is not a one-time event, but a commitment to a future of perpetual reinvention, where one pivot is followed by the next and the next.



Pivot to the Future

cfa96887-5b30-472d-b5e1-9489f2e0b33a-1

Thomas L. Friedman

Why We Need a Green Revolution - And How It Can Renew America

Examines America's loss of focus and national purpose since 9/11, and the global environmental crisis, and shows how the solutions to these two problems are linked.

Carl J. Schramm

What Great Entrepreneurs Really Do

“The evangelist of entrepreneurship” (The Economist) reveals the true stories about how a range of entrepreneurs created their successful start-ups: hint, many of them never began with a business plan. Business schools teach that the most important prerequisite for starting a business is a business plan. Nonsense, says Carl Schramm in Burn the Business Plan, who for a decade headed the most important foundation devoted to entrepreneurship in this country. Microsoft, Apple, Facebook, and Google are just a few of the companies that began without one. Schramm explains that the importance of a business plan is only one of the many misconceptions about starting a company. Another is the myth of the kid genius—that all entrepreneurs are young software prodigies. In fact, the average entrepreneur is thirty-nine years old and has worked in corporate America for at least a decade. Schramm discusses why people with work experience in corporate America have an advantage as entrepreneurs. For one thing, they often have important contacts in the business world who may be customers for their new service or product. For another, they often have the opportunity to strategize with knowledgeable people and get valuable advice. Burn the Business Plan tells stories of successful entrepreneurs in a variety of fields. It shows how knowledge, passion, determination, and a willingness to experiment and innovate are vastly more important than financial skill. This is an important, motivating look at true success that dispels the myths and offers invaluable real-world advice on how to achieve your dreams.

Burn the Business Plan

a6ed31e9-31d0-431f-b605-0a115a009977-1

Donald L. Barlett

James B. Steele

ANew York Times bestseller

America's unique prosperity is based on its creation of a middle class. In the twentieth century, that middle class provided the workforce, the educated skills, and the demand that gave life to the world's greatest consumer economy. It was innovative and dynamic; it eclipsed old imperial systems and colonial archetypes. It gave rise to a dream: that if you worked hard and followed the rules you would prosper in America, and your children would enjoy a better life than yours.
 
The American dream was the lure to gifted immigrants and the birthright opportunity for every American citizen. It is as important a part of the history of the country as the passing of the Bill of Rights, the outcome of the battle of Gettysburg, or the space program. Incredibly, however, for more than thirty years, government and big business in America have conspired to roll back the American dream. What was once accessible to a wide swath of the population is increasingly open only to aprivileged few.
 
The story of how the American middle class has been systematically impoverished and its prospects thwarted in favor of a new ruling elite is at the heart of this extraordinarily timely and revealing book, whose devastating findings from two of the finest investigative reporters in the country will leave you astonished and angry.

The Betrayal of the American Dream

929c887d-6e60-4c62-84cc-94221263085c-1

Heavy Hardcover (2 to 4 lbs)

The Story of Economic Genius

From the author of A Beautiful Mind, a sweeping history of the invention of modern economics that takes you from Dickens’ London to modern Calcutta.

Grand Pursuit

44a67254-1994-4580-8b71-67c028fc919c-1

Save this search

Rajat Paharia

Loyalty 3.0

Arianna Huffington

*BRAND NEW* Thrive

Tim Staples; Josh Young

Break Through the Noise

William Davidow, Michael Malone

Autonomous Revolution

Howard Schultz

From the Ground Up

Ruchir Sharma

The 10 Rules of Successful Nations

Robert B. Reich

Aftershock

Ken Marlin

The Marine Corps Way to Win on Wall Street

Dave Ramsey

The Total Money Makeover

Subir Chowdhury

The ice cream maker

Joseph Nocera

Good Guys and Bad Guys

Thomas L. Friedman

Hot, Flat, and Crowded

Mark Sanborn

The Fred Factor

Jesse Horwitz

Selling Naked

Michael K. Farr; P. J. O'Rourke (Foreword by)

The Arrogance Cycle

Reinhard Mohn

Humanity Wins

Malcolm Gladwell

David and Goliath

Steven D. Levitt; Stephen J. Dubner

SuperFreakonomics

Uwe E. Reinhardt; Paul Krugman (Foreword by); William H. Frist (Foreword by); Tsung-Mei Cheng (Epilogue by)

Priced Out

Omar Abbosh; Paul Nunes; Larry Downes

Pivot to the Future

Thomas L. Friedman

Hot, Flat, and Crowded

Carl J. Schramm

Burn the Business Plan

Donald L. Barlett; James B. Steele

The Betrayal of the American Dream

Sylvia Nasar

Grand Pursuit

BRAND NEW Thrive