Category - Non Fiction / Business & Economics

Format - Paperback

Condition - Like New

Listed - 10 months ago

Views - 4

Ships From - Illinois

Est. Publication Date - Jan 2014

Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers

Publisher Description

Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for brining cutting-edge products to progressively larger mark...