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    Categories
    Non Fiction
    Business & Economics

    by: David Aaker

    Aaker on Branding

    Aaker on Branding

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    Aaker on Branding

    Aaker on Branding

    By: David Aaker

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    More books by David Aaker

    Aaker on Branding

    David Aaker

    Aaker on Branding

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    Overview

    Publisher Description

    "Aaker on Branding" presents in a compact form the twenty essential principles of branding that will lead to the creation of strong brands. Culled from the six David Aaker brand books and related publ...

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