Category - Non Fiction / Business & Economics
Format - Hardcover
Condition - Good
Listed - A year ago
Views - 1
Est. Publication Date - Jul 2006
Seller Description
Bought for a class! Great insight and interesting marketing read.#hardcover#sports#marketing
Additional Information
The Elusive Fan: Reinventing Sports in a Crowded Marketplace
ISBN: 9780071454094
Publisher Description
Sports are a multibillion-dollar global business that will continue to grow by leaps and bounds into the foreseeable future. The bad news is: It's never been harder to attract, engage, and retain the ...
Read more
Be The First One To Review
Review the book today!
Rate The Book
Published
Drafts