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Category - Non Fiction / Business & Economics
Format - Hardcover
Condition - Excellent
Listed - 20 days ago
Views - 4
Ships From - California
Est. Publication Date - Oct 2001
Seller Description
Goodreads Rating = 4.14 To find the keys to greatness, Collins’s 21-person research team read and coded 6,000 articles, generated more than 2,000 pages of interview transcripts and created 384 megabytes of computer data in a fixe-year project. The findings will surprise many reads and, quite frankly, upset others. But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?
Additional Information
Good to Great: Why Some Companies Make the Leap... and Others Don't
ISBN: 9780066620992
Publisher Description
The Challenge Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an en...
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