Category - Non Fiction / Business & Economics
Format - Hardcover
Condition - Good
Listed - A year ago
Views - 8
Wishes - 1
Ships From - Minnesota
Est. Publication Date - Jan 1991
Seller Description
#hardcover#business#marketing#marketresearch#research Discusses the role of research in business and describes interviewing methods, resource tools, and techniques for solving specific marketing problems. This business classic is in good condition with no wear to the spine or binding. Pages are clean and unmarked though yellowing. Dust jacket has some wear and tear around the edges and are starting to yellow slightly around the edges. Covers are in excellent shape. Printed in 1981, 286 pp.
Additional Information
Practical Marketing Research
ISBN: 0814456510
Publisher Description
Most marketing research explains what research is, but not how to use it to solve specific marketing problems. Newly updated, Practical Marketing Research shows how to use research to make practical m...
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