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    The Portable MBA in Marketing

    The Portable MBA in Marketing

    by: Charles D. Schewe, Alexander Hiam

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    The Portable MBA in Marketing

    The Portable MBA in Marketing

    By: Charles D. Schewe

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    Publisher Description

    Companies flying high on economic good times may be in danger of forgetting the business fundamentals that underlie their success. Increased focus on the bottom line, competitive strategies, and finan...

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