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    Textbook/Educational Curriculum
    College & Above

    by: Roger Kerin, Robert Peterson

    Strategic Marketing Problems

    Strategic Marketing Problems

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    Strategic Marketing Problems

    Strategic Marketing Problems

    By: Roger Kerin

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    Strategic Marketing Problems

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    Publisher Description

    For undergraduate and graduate marketing strategy courses. A comprehensive, practice-driven approach to developing decision-making skills in marketing.Decision-making in marketing is first and foremos...

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