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    by: Gary C. Woodward, Robert E. Denton

    Persuasion and Influence in American Life

    Persuasion and Influence in American Life

    Categories
    Textbook/Educational Curriculum
    College & Above

    Discover more

    Persuasion and Influence in American Life

    Persuasion and Influence in American Life

    By: Gary C. Woodward

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    Overview

    Publisher Description

    The eighth edition provides a streamlined, up-to-date presentation of classic and contemporary theories of persuasion. For more than three decades, the authors have guided readers through the cultural...

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