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    Textbook/Educational Curriculum
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    Media Analysis Techniques

    Media Analysis Techniques

    by: Arthur A. Berger

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    Media Analysis Techniques

    Media Analysis Techniques

    By: Arthur A. Berger

    More from this author

    More books by Arthur A. Berger

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    Arthur A. Berger

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    Arthur A. Berger

    Media and Communication Research Methods

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    Overview

    Publisher Description

    Berger reviews four approaches to media analysis: semiological, psychoanalytical, Marxist and sociological. He describes them in enough detail for students to conduct analyses of their own, and shows ...

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