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    Marketing Immunity

    by: George Lazarus, Bruce Wexler

    Categories
    Non Fiction
    Business & Economics

    Marketing Immunity

    Rare find!
    Only 1 copy left.

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    Marketing Immunity

    Marketing Immunity

    By: George Lazarus

    1 copy available

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    Overview

    Publisher Description

    Explains why customers become unresponsive to advertising, analyzes successful campaigns as well as failures, and show how to gain interest for new products.

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