Light Hardcover (1 lb or less)

New Jersey

What Data and Economics Tell Us about the Future of Popular Culture

How digital technology is upending the traditional creative industries--and why that might be a good thing

The digital revolution poses a mortal threat to the major creative industries--music, publishing, television, and the movies. The ease with which digital files can be copied and distributed has unleashed a wave of piracy with disastrous effects on revenue. Cheap, easy self-publishing is eroding the position of these gatekeepers and guardians of culture. Does this revolution herald the collapse of culture, as some commentators claim? Far from it. In Digital Renaissance, Joel Waldfogel argues that digital technology is enabling a new golden age of popular culture, a veritable digital renaissance.

By reducing the costs of production, distribution, and promotion, digital technology is democratizing access to the cultural marketplace. More books, songs, television shows, and movies are being produced than ever before. Nor does this mean a tidal wave of derivative, poorly produced kitsch; analyzing decades of production and sales data, as well as bestseller and best-of lists, Waldfogel finds that the new digital model is just as successful at producing high-quality, successful work as the old industry model, and in many cases more so. The vaunted gatekeeper role of the creative industries proves to have been largely mythical. The high costs of production have stifled creativity in industries that require ever-bigger blockbusters to cover the losses on ever-more-expensive failures.

Are we drowning in a tide of cultural silt, or living in a golden age for culture? The answers in Digital Renaissance may surprise you.

Digital Renaissance

eae7a2a2-b8bc-4807-99cd-84dbedd1bb0e-1

#data #privacy #nonfiction #casinos #lasvegas #casestudies #consumer #business #hardcover 

Hardcover (1 to 2 lbs)

Virginia

The World of Personal Data-Lifeblood of Big Business-And the End of Privacy As We Know It

The greatest threat to privacy today is not the NSA, but good-old American companies. Internet giants, leading retailers, and other firms are voraciously gathering data with little oversight from anyone.

In Las Vegas, no company knows the value of data better than Caesars Entertainment. Many thousands of enthusiastic clients pour through the ever-open doors of their casinos. The secret to the company's success lies in their one unrivaled asset: they know their clients intimately by tracking the activities of the overwhelming majority of gamblers. They know exactly what games they like to play, what foods they enjoy for breakfast, when they prefer to visit, who their favorite hostess might be, and exactly how to keep them coming back for more.

Caesars' dogged data-gathering methods have been so successful that they have grown to become the world's largest casino operator, and have inspired companies of all kinds to ramp up their own data mining in the hopes of boosting their targeted marketing efforts. Some do this themselves. Some rely on data brokers. Others clearly enter a moral gray zone that should make American consumers deeply uncomfortable.

We live in an age when our personal information is harvested and aggregated whether we like it or not. And it is growing ever more difficult for those businesses that choose not to engage in more intrusive data gathering to compete with those that do. Tanner's timely warning resounds: Yes, there are many benefits to the free flow of all this data, but there is a dark, unregulated, and destructive netherworld as well.

What Stays in Vegas

5b7a598f-def2-4585-b69c-b36c843f023b-1

The Tiny Clues That Uncover Huge Trends

"Hired by the world's leading brands to find out what makes their customers tick, Martin Lindstrom spends 300 nights a year overseas, closely observing people in their homes. His goal: to uncover their hidden desires and turn them into breakthrough products for the world's leading brands. In a world besotted by the power of Big Data, he works like a modern-day Sherlock Holmes, accumulating small clues to help solve a stunningly diverse array of challenges. In Switzerland, a stuffed teddy bear in a teenage girl's bedroom helped revolutionize 1,000 stores, spread across twenty countries, for one of Europe's largest fashion retailers. In Dubai, a bracelet strung with pearls helped Jenny Craig offset its declining membership in the United States and increase loyalty by 159 percent in only a year. And in China, the look of a car dashboard led to the design of the Roomba vacuum - a great American success story. How? Lindstrom connects the dots in this globetrotting narrative that will fascinate not only marketers and brand managers, but anyone interested in the infinite variations of human behavior. The Desire Hunter combines armchair travel with forensic psychology into an interlocking series of international clue-gathering detective stories. It presents a rare behind-the-scenes look at what it takes to create global brands; and along the way, reveals surprising and counter-intuitive truths about what connects us all as humans"--

Small Data

dfd44823-b91f-4e6d-b7b6-8a46a0a18546-1

Chelsea Manning

Ohio

A Memoir

An intimate, revealing memoir from one of the most important activists of our time.

While working as an intelligence analyst in Iraq for the United States Army in 2010, Chelsea Manning disclosed more than seven hundred thousand classified military and diplomatic records that she had smuggled out of the country on the memory card of her digital camera. In 2011, she was charged with twenty-two counts related to the unauthorized possession and distribution of classified military records, and in 2013, she was sentenced to thirty-five years in military prison.

The day after her conviction, Manning declared her gender identity as a woman and began to transition, seeking hormones through the federal court system. In 2017, President Barack Obama commuted her sentence and she was released from prison.

In README.txt, Manning recounts how her pleas for increased institutional transparency and government accountability took place alongside a fight to defend her rights as a trans woman. Manning details the challenges of her childhood and adolescence as a naive, computer-savvy kid, what drew her to the military, and the fierce pride she has about the work she does. This powerful, observant memoir will stand as one of the definitive testaments of our digital, information-driven age.

README. txt

26105c8e-d7ad-496f-a48f-731a531ed6e8-1

Edward Snowden

Excellent condition, climate controlled home. Hardcover book has excellent condition dust jacket, can add Mylar cover by request. No tears, no markings, unbroken spine. 

NEW YORK TIMES BESTSELLER

Edward Snowden, the man who risked everything to expose the US government's system of mass surveillance, reveals for the first time the story of his life, including how he helped to build that system and what motivated him to try to bring it down.

In 2013, twenty-nine-year-old Edward Snowden shocked the world when he broke with the American intelligence establishment and revealed that the United States government was secretly pursuing the means to collect every single phone call, text message, and email. The result would be an unprecedented system of mass surveillance with the ability to pry into the private lives of every person on earth. Six years later, Snowden reveals for the very first time how he helped to build this system and why he was moved to expose it.

Spanning the bucolic Beltway suburbs of his childhood and the clandestine CIA and NSA postings of his adulthood, Permanent Record is the extraordinary account of a bright young man who grew up online--a man who became a spy, a whistleblower, and, in exile, the Internet's conscience. Written with wit, grace, passion, and an unflinching candor, Permanent Record is a crucial memoir of our digital age and destined to be a classic.

Permanent Record

9212d0c4-b40e-41b1-8d24-9cd03f644219-1

#hardcover #protectivecover #formerlibrarybook #secrets #smart

California

Who We Are (When We Think No One's Looking)

A New York Times Bestseller

An audacious, irreverent investigation of human behavior--and a first look at a revolution in the making
 
Our personal data has been used to spy on us, hire and fire us, and sell us stuff we don't need. In Dataclysm, Christian Rudder uses it to show us who we truly are.
 
For centuries, we've relied on polling or small-scale lab experiments to study human behavior. Today, a new approach is possible. As we live more of our lives online, researchers can finally observe us directly, in vast numbers, and without filters. Data scientists have become the new demographers.
 
In this daring and original book, Rudder explains how Facebook "likes" can predict, with surprising accuracy, a person's sexual orientation and even intelligence; how attractive women receive exponentially more interview requests; and why you must have haters to be hot. He charts the rise and fall of America's most reviled word through Google Search and examines the new dynamics of collaborative rage on Twitter. He shows how people express themselves, both privately and publicly. What is the least Asian thing you can say? Do people bathe more in Vermont or New Jersey? What do black women think about Simon & Garfunkel? (Hint: they don't think about Simon & Garfunkel.) Rudder also traces human migration over time, showing how groups of people move from certain small towns to the same big cities across the globe. And he grapples with the challenge of maintaining privacy in a world where these explorations are possible.
 
Visually arresting and full of wit and insight, Dataclysm is a new way of seeing ourselves--a brilliant alchemy, in which math is made human and numbers become the narrative of our time.

Dataclysm

74f7ac7c-0cc2-4582-93a3-2bf6ed0ab627-1

#hardcover #factfulness #nonfiction #newyorktimesbestseller #data #educational 

Georgia

Ten Reasons We're Wrong about the World--And Why Things Are Better Than You Think

“One of the most important books I’ve ever read—an indispensable guide to thinking clearly about the world.” – Bill Gates “Hans Rosling tells thestory of ‘the secret silent miracle of human progress’ as only he can. But Factfulness does much more than that. It also explains why progress is so often secret and silent and teaches readershow to see it clearly.” —Melinda Gates Factfulness: The stress-reducing habit of only carrying opinions for which you have strong supporting facts. When asked simple questions about global trends—what percentage of the world’s population live in poverty; why the world’s population is increasing; how many girls finish school—we systematically get the answers wrong. So wrong that a chimpanzee choosing answers at random will consistently outguess teachers, journalists, Nobel laureates, and investment bankers. In Factfulness, Professor of International Health and global TED phenomenon Hans Rosling, together with his two long-time collaborators, Anna and Ola, offers a radical new explanation of why this happens. They reveal the ten instincts that distort our perspective—from our tendency to divide the world into two camps (usually some version of us and them) to the way we consume media (where fear rules) to how we perceive progress (believing that most things are getting worse). Our problem is that we don’t know what we don’t know, and even our guesses are informed by unconscious and predictable biases. It turns out that the world, for all its imperfections, is in a much better state than we might think. That doesn’t mean there aren’t real concerns. But when we worry about everything all the time instead of embracing a worldview based on facts, we can lose our ability to focus on the things that threaten us most. Inspiring and revelatory, filled with lively anecdotes and moving stories, Factfulness is an urgent and essential book that will change the way you see the world and empower you to respond to the crises and opportunities of the future. --- “This book is my last battle in my life-long mission to fight devastating ignorance...Previously I armed myself with huge data sets, eye-opening software, an energetic learning style and a Swedish bayonet for sword-swallowing. It wasn’t enough. But I hope this book will be.” Hans Rosling, February 2017.

Factfulness

43b80d54-2a77-4f4d-a69b-2a07b2f1b4bb-1

Hans Rosling

Anna Rosling Ronnlund

Ola Rosling

Ian Ayres

There are a couple of wear marks on the front cover, from reading. Some writing on the inside last page as well. See pictures above. 

Light Paperback (1 lb or less)

New York

Why Thinking-By-Numbers Is the New Way to Be Smart

NEW YORK TIMES BESTSELLER • With new information on crunching your own numbers to get the edge the experts have An international sensation—and still the talk of the relevant blogosphere—this Wall Street Journal and New York Times business bestseller examines the “power” in numbers. Today more than ever, number crunching affects your life in ways you might not even imagine. Intuition and experience are no longer enough to make the grade. In order to succeed—even survive—in our data-based world, you need to become statistically literate. Cutting-edge organizations are already crunching increasingly larger databases to find the unseen connections among seemingly unconnected things to predict human behavior with staggeringly accurate results. From Internet sites like Google and Amazon that use filters to keep track of your tastes and your purchasing history, to insurance companies and government agencies that every day make decisions affecting your life, the brave new world of the super crunchers is happening right now. No one who wants to stay ahead of the curve should make another keystroke without reading Ian Ayres’s engrossing and enlightening book.

Super Crunchers

163014f9-1db2-418d-98ce-229e8b5d787b-1

Susan M. Brookhart

Excellent condition from a smoke free home. 

English

In How to Make Decisions with Different Kinds of Student Assessment Data, best-selling author Susan M. Brookhart helps teachers and administrators understand the critical elements and nuances of assessment data and how that information can best be used to inform improvement efforts in the school or district. Readers will learn— * What different kinds of data can—and cannot—tell us about student learning; * What different analyses reveal about changes in student achievement; * How to interpret, use, and share relevant data; and * How to create a model to go from problem to solution in a data-based decision-making process. With easy-to-understand explanations, supplemented by examples and scenarios from actual schools, this book offers a path to better understanding, more accurate interpretation of assessment results, and—most important—more effective use of data to improve teaching and learning.

How to Make Decisions with Different Kinds of Student Assessment Data

ffcd0e3e-1e74-4de6-b632-745685914df1-1

#hardcover #nonfiction #business #technology #data #selfhelp #economics #science 

The Data-Driven Way to Win Customers' Hearts

Most companies focus on a single moment - the point of purchase. They follow customers around the internet for weeks, chasing revenue growth by waving 'please buy this!' ads in their face. With pressure for quick results, too many marketers are boxed into these spaghetti-to-the-wall forms of digital marketing that limit potential. But what if you built a business around long-term relationships with customers, using data to understand who the best customers are and what products they want to buy? The answer: You can. And in Converted, Neil Hoyne shares exactly how to do this.

Converted

eab74c0f-c96e-416d-aabf-282c520609a6-1

Brent Adamson

Matthew Dixon

Pat Spenner

Nick Toman

Texas

Selling to the Hidden Influencer Who Can Multiply Your Results

Four years ago, the bestselling authors of The Challenger Sale overturned decades of conventional wisdom with a bold new approach to sales. Now their latest research reveals something even more surprising: Being a Challenger seller isn't enough. Your success or failure also depends on who you challenge.

Picture your ideal customer: friendly, eager to meet, ready to coach you through the sale and champion your products and services across the organization. It turns out that's the last person you need.

Most marketing and sales teams go after low-hanging fruit: buyers who are eager and have clearly articulated needs. That's simply human nature; it's much easier to build a relationship with someone who always makes time for you, engages with your content, and listens attentively. But according to brand-new CEB research--based on data from thousands of B2B marketers, sellers, and buyers around the world--the highest-performing teams focus their time on potential customers who are far more skeptical, far less interested in meeting, and ultimately agnostic as to who wins the deal. How could this be?

The authors of The Challenger Customer reveal that high-performing B2B teams grasp something that their average-performing peers don't: Now that big, complex deals increasingly require consensus among a wide range of players across the organization, the limiting factor is rarely the salesperson's inability to get an individual stakeholder to agree to a solution. More often it's that the stakeholders inside the company can't even agree with one another about what the problem is.

It turns out only a very specific type of customer stakeholder has the credibility, persuasive skill, and will to effectively challenge his or her colleagues to pursue anything more ambitious than the status quo. These customers get deals to the finish line far more often than friendlier stakeholders who seem so receptive at first. In other words, Challenger sellers do best when they target Challenger customers.

The Challenger Customer unveils research-based tools that will help you distinguish the "Talkers" from the "Mobilizers" in any organization. It also provides a blueprint for finding them, engaging them with disruptive insight, and equipping them to effectively challenge their own organization.

The Challenger Customer

967c5209-4c2f-4fdb-97ed-38495d4f353e-1

David Peter

Alabama

Captain Picard is delighted to play host to a wedding between two rival space-merchant families, but the wedding is threatened by the sudden appearance of an unwelcome surprise guest, the mischievous superbeing Q.

Q-in-Law

db6095a3-bc5d-4a42-a629-9be948ffbcbd-1

Utah

#hardcover #ya #computer #data #lists #controls #access

Heavy Hardcover (2 to 4 lbs)

Oklahoma

The most comprehensive book on Microsoft's new ASP.NET 4, ASP.NET 4 Unleashed covers all facets of ASP.NET development. Led by Microsoft ASP.NET program manager Stephen Walther, an expert author team thoroughly covers the entire platform.

 

The authors first introduce the ASP.NET Framework's basic controls and show how to create common site-wide layouts and styles. Next, they cover all aspects of accessing, presenting, organizing, and editing data. You'll find thorough and practical sections on building custom components and controls, providing effective site navigation, securing sites and applications, and much more. This book presents hundreds of realistic code examples, reflecting the authors' unsurpassed experience with ASP.NET both inside and outside Microsoft.

 

 * Build interactive Web Forms, validate form data, and upload files
 * Provide interactive calendars, wizards, site maps, and other valuable features
 * Design efficient, maintainable sites with Master Pages and Themes
 * Build data-driven applications with database controls, ADO.NET data access components, QueryExtender, LINQ to SQL, and WCF Data Services
 * Generate charts on the fly with the new Chart Control
 * Extend ASP.NET with custom controls and reusable components
 * Create site registration and authentication systems that store membership data in SQL Server or Active Directory
 * Use URL Routing to build dynamism, flexibility, readability, and SEO-friendliness into your URLs
 * Improve performance and scalability with caching and preloading
 * Maintain state with cookies, cookieless session state, and profiles
 * Localize, configure, package, and deploy ASP.NET applications
 * Use the ASP.NET MVC Framework to improve agility, testability, speed to market, and extensibility
 * Retrofit existing ASP.NET applications with Ajax and build pure client-side Ajax web applications
 * Construct a complete ASP.NET 4 website from start to finish

Asp. Net 4. 0 Unleashed

535612d1-a410-4041-a745-41a3860c4276-1

#business #economics #data #informationtechnology #management #server #metrics #IT #information For similar 🔖Bookmark Journey 📚 titles, click #bookmarkjourneynonfiction

Illinois

Implementing ITIL in 4 Practical and Auditable Steps

The Visible Ops Handbook

f001ce9c-3a47-4048-9825-cc5862a0951d-1

#security #technologylaw #aba #information #data #informationsystems #cyber #cybercrime #cybersecurity For similar 🔖Bookmark Journey 📚 titles, click #bookmarkjourneynonfiction

Paperback (1 to 2 lbs)

Computer Security

2914f18e-fb61-40bb-b449-1f0882425506-1

David Gerrold

Star trek the next generation 

Encounter at Farpoint

b59e1d7a-aa03-4c48-8f54-1e95dab108d9-1

Carmen Carter

This copy is in excellent, unread condition! There is some discoloration on the edges of the bottom pages, which you can see in the picture.

Wyoming

Star Trek the Next Generation 

When communications are cut off from a remote archaeological outpost, the crew of the Enterprise is sent to investigate, only to discover a ravaged outpost, a dying scientist, and a mystery involving a legendary object of power.

The Devil's Heart

c37ba9ab-7aed-4ebd-a80d-600337c03f5b-1

#paperback #computers #computing #database #data #rdbms #sql

This book is in very good condition with no wear to the spine. Pages are clean and unmarked. Covers are free from scuffs and nicks. Its only flaw is a bend near the spine ( see photos) that is fixable with proper storage on a shelf. Printed in 1993, 278 pp.

Minnesota

Examines the fundamentals of relational concepts and then demonstrates the applications of these concepts. Provides numerous practical examples using Structured Query Language (SQL), the popular database language for the PC. Users learn how to evaluate, design and implement relational databases and applications by examining relational concepts, their structural, integrity and manipulation features as well as types of tables and relational fidelity. By studying SQL basics, evaluation and misconceptions, users learn how SQL succeeds-and fails-as a realization of the relational model. Other topics include client/server issues, distributed databases and the emergence of object-oriented database management systems.

Understanding Relational Databases with Examples in SQL-92

0e928f6b-862d-43a6-a1cd-494c712c8964-1

Tory Henwood Hoen

Florida

A Novel

For fans of Taylor Jenkins Reid, Sally Rooney, and Rebecca Serle, Tory Henwood Hoen's The Arc is a smart, high concept love story that asks: is it possible to optimize our most intimate relationships? LOVE, DISRUPTED Thirty-five-year-old Ursula Byrne, VP of Strategic Audacity at a branding agency in Manhattan, is successful, witty, whip-smart, and single. She’s tried all the dating apps, and let’s just say: she’s underwhelmed by her options. You’d think that by now someone would have come up with something more bespoke; a way for users to be more tailored about who and what they want in a life partner––how hard could that be? Enter The Arc: a highly secretive, super-sophisticated matchmaking service that uses a complex series of emotional, psychological and physiological assessments to architect partnerships that will go the distance. The price tag is high, the promise ambitious––a level of lifelong compatibility that would otherwise be unattainable. In other words, The Arc will find your ideal mate. Ursula is paired with forty-two-year-old lawyer Rafael Banks. From moment one, this feels like the electric, lasting love they’ve each been seeking their whole adult lives. But as their relationship unfolds in unanticipated ways, the two begin to realize that true love is never a sure thing. And the arc of a relationship is never predictable...even when it's fully optimized.

The Arc

47da3c7e-8cb2-4d60-9c28-2cb813e536ff-1

R. 'Ray' Wang

Indiana

Surviving and Thriving in a World of Digital Giants

Which kinds of companies will thrive and which will get crushed by the powerful forces in the global business landscape now at work? This groundbreaking new guide will help you adapt and change your business to thrive among digital giants, including Google, Facebook, and Amazon.

Drawing on considerable original research and case studies from Wang's acclaimed firm, Constellation Research, this groundbreaking guide reveals which kinds of companies will thrive and which will get crushed by the powerful forces now at work.

Ultimately, you will understand how the business world is changing in the face of extreme competition and, most importantly, you will learn how to adapt now to stay relevant and in demand.

Everybody Wants to Rule the World will help you:

 * Understand the power of Data-Driven Digital Networks and how they have driven the most successful companies of our time.
 * Learn how extreme consolidation is changing the global business landscape and what this means for businesses of all types and sizes in terms of understanding where you fit in the value chain.
 * Gain insights into what innovative companies are doing right now to position themselves in this new reality.
 * Take your business from status quo to market leader.

Browse by categories

Save this search

Joel Waldfogel

Digital Renaissance

Adam Tanner

What Stays in Vegas

Martin Lindstrom; Chip Heath (Foreword by)

Small Data

Chelsea Manning

README. txt

Edward Snowden

Permanent Record

Christian Rudder

Dataclysm

Hans Rosling; Anna Rosling Rönnlund; Ola Rosling

Factfulness

Hans Rosling; Anna Rosling Ronnlund; Ola Rosling

Factfulness

Ian Ayres

Super Crunchers

Susan M. Brookhart

How to Make Decisions with Different Kinds of Student Assessment Data

Neil Hoyne

Converted

Brent Adamson; Matthew Dixon; Pat Spenner; Nick Toman

The Challenger Customer

David Peter

Q-in-Law

Chelsea Manning

README. txt

Chelsea Manning

README. txt

Stephen Walther; Scott Cate; Nate Dudek; Kevin Hoffman

Asp. Net 4. 0 Unleashed

Kevin Behr, Gene Kim, George Spafford

The Visible Ops Handbook

Dieter Gollmann

Computer Security

David Gerrold

Encounter at Farpoint

Carmen Carter

The Devil's Heart

Fabian Pascal

Understanding Relational Databases with Examples in SQL-92

Tory Henwood Hoen

The Arc

R. 'Ray' Wang

Everybody Wants to Rule the World

Hans Rosling; Anna Rosling Ronnlund; Ola Rosling

Factfulness