Former library book but in very good condition. #paperback #marketing #socialmedia 

Light Paperback (1 lb or less)

Oklahoma

An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue

Outlines how to use social media tools, including Facebook and LinkedIn, in a marketing plan for one's business.

The Zen of Social Media Marketing

482e185c-0ae6-46d3-914c-9c1131d0f001-1

like new book with small bend on dust jacket.

Light Hardcover (1 lb or less)

District of Columbia

A Manifesto for Entrepreneurs

Create your next breakthrough

Mad Geniusis a unique book for entrepreneurs--and for employees who want to think like entrepreneurs. It will help you unleash the innate creative genius inside you.

Every industry has its sacred cows and accepted practices. These are often based upon foundational premises that are no longer valid--if they ever were.

There's a reason Facebook was birthed in a dorm room, Amazon.com came from people not in the bookstore business, and UBER was created by people who weren't from the taxi industry. Innovation, discovery, and creating disruption require blowing up conventional thinking and unleashing your entrepreneurial brilliance.

Mad Geniusis a fire hose of creative stimulation that will spark breakthrough ideas and show you how to nurture them.

Get ready to think different.


Mad Genius

6eff2f06-a373-48ee-97a1-42c56d894f91-1

#hardcover #vintage #sales #management #business #nonfiction #training #marketing

Hardcover (1 to 2 lbs)

New Jersey

Training and Supervising Salesmen

#poetry #marketing #novel #writing #indieauthor #ebooks #booklaunching #publish #writingmybook #booklaunchparty #bookbuzz #readers #writerscommunity #booksbooksbooks #bookstagrammer #bookclub #booknerd #printingbooks #kindleunlimited #love #editing #bookworm #ceos #fiction #newauthor #booksigning #comingsoon #bookreview #proofreading #childrensbook

North Carolina

When Alan's elderly mother, an acclaimed novelist with Parkinson's disease, comes to live with Alan and his wife, Gaby, the younger generation is disturbed by Lily's debilitation and reassesses their own lives. 150,000 first printing. $200,000 ad/promo. Tour.

The Distinguished Guest

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A bizarre murder on the Thames leads Inspector Thomas Pitt into the shadowy underworld around Victorian London's art district for answers.

Half Moon Street

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A Treatise on Economics

America's most famous satirist is back with his latest New York Times best-seller and 1998 Notable Book of the Year, Eat the Rich is a hilarious and provocative look at economics.

Eat the Rich

2f52ca6d-3a1c-46ff-9e20-3e935b45d2c0-1

#hardcover #nonfiction #creativity #art #business #marketing 

Oregon

Unleashing the Creative Potential Within Us All

The founder of IDEO and his partner and brother, the author of the best-selling The Art of Innovation, outline strategies for tapping innate creative abilities, sharing uplifting stories from their work with forefront companies to outline principles for fostering innovation and problem solving.

Creative Confidence

222120e1-49f8-44d7-8bf7-bbd6201f4b65-1

#paperback #business #writing #homebasedbusiness #nonfiction #money #marketing #selfhelp #sales 

Paperback (1 to 2 lbs)

California

2nd Edition 

have you ever dreamed of starting your own home-based writing business? Have you been hesitant to put your plans into action? This comprehensive guide contains all the necessary tools and strategies you will need to successfully launch and grow your business.

How to Start a Home-Based Writing Business

d85eae68-7d62-42a6-80dc-0030ad44880d-1

#paperback #marketing #business #employment #jobhunting #career

Florida

Business & Economics

The Most Important Brand You’ll Ever Market

Brand You

#church #outreach #marketing #leadership.  couple of marginal notes

Michigan

We've read all the hot books on evangelism, we've attended scores of seminars-and still we're not reaching the unchurched. Eighty to ninety percent of churchless Americans will never darken our culturally relevant, seeker-sensitive doors. What are we missing? Maybe we've been asking the wrong people. Instead of consulting the unchurched masses, it's time we heard what the small but important minority who have recently begun attending a church have to say. What made the difference for them? What critical factors helped spark their faith in Jesus and drew them into the community of believers? Thom S. Rainer, dean of the Billy Graham School of Missions, Evangelism and Church Growth, shares the results and conclusions of his school's groundbreaking survey of the formerly unchurched. At last, here are proven insights into what evangelistically effective churches are doing right. Flying in the face of much contemporary wisdom, the answers will surprise you. This is truly one of the most valuable resources you can own as a church leader. Filled with charts, graphs, and other visual aids, plus an abundance of true-life accounts, this book explodes common myths about the unchurched. You'll discover Why pastors and doctrinal preaching are critical The enormous influence of family and relationships Which things matter more than we'd thought, and which matter less What causes visitors to return The traits of unchurched-reaching leaders How to preach effectively to the unchurched How to become a church for the unchurched And much, much more This eye-opening compendium of information includes reproducible appendices that can help you fine-tune or even restructure your church. From one of the nations foremost authorities on evangelism and church growth, here are insights and tools that will change the way you think of and deal with--and win--unchurched men and women who long to connect with God. Photocopyable material includes Unchurched-Reaching Readiness Inventory Church Health Survey

Surprising Insights from the Unchurched and Proven Ways to Reach Them

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#marketing #business #newyorktimesbestseller #contagious #bestseller

Virginia

Why Things Catch On

Explains why some products and ideas go "viral," citing the roles of word-of-mouth promotion and the Internet.

Contagious

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Small dents on front cover. Signed to unknown person.

How to Shine in Tough Times

It's a tough time to be a scientist: universities are shuttering science departments, federal funding agencies are facing flat budgets, and many newspapers have dropped their science sections altogether. But according to Marc Kuchner, this antiscience climate doesn't have to equal a career death knell-it just means scientists have to be savvier about promoting their work and themselves. In Marketing for Scientists, he provides clear, detailed advice about how to land a good job, win funding, and shape the public debate.

 

As an astrophysicist at NASA, Kuchner knows that "marketing" can seem like a superficial distraction, whether your daily work is searching for new planets or seeking a cure for cancer. In fact, he argues, it's a critical component of the modern scientific endeavor, not only advancing personal careers but also society's knowledge. 

 

Kuchner approaches marketing as a science in itself. He translates theories about human interaction and sense of self into methods for building relationships-one of the most critical skills in any profession. And he explains how to brand yourself effectively-how to get articles published, give compelling presentations, use social media like Facebook and Twitter, and impress potential employers and funders. 

 

Like any good scientist, Kuchner bases his conclusions on years of study and experimentation. In Marketing for Scientists, he distills the strategies needed to keep pace in a Web 2.0 world.


Marketing for Scientists

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Louisiana

The Ultimate Handbook for the Complete Sales Professional

Want to be on top in your sales career?

How do you succeed in the profession of selling'while also maintaining your sanity, avoiding ulcers and heart attacks, continuing in a good relationship with your spouse and children, meeting your financial obligations, and preparing for those "golden years,"?and still have a moment you can call your own?

Zig Ziglar shows you how, sharing information, direction, inspiration, laughter, and tears that will help you make the necessary choices for a balanced life'personal and professional.

Selling is a magnificently rewarding and exciting profession. It is, however, more than a career. It is a way of life'constantly changing and always demanding your best. In Ziglar on Selling, you'll discover the kind of person you are is the most essential facet in building a successful professional sales career. You've got to be before you can do.

"I will see you at the top'in the world of selling."?Zig Ziglar

Ziglar on Selling

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New York

The Proven Formula to Get New Leads and Customers Every Day

The Art of Attraction Marketing

e1920190-83bb-4bc5-ad9a-59ccdb488e0a-1

Advance Uncorrected Proof. #nonfiction #paperback #business #economics #marketing #success #leadership

Create, Lead, and Sustain Remarkable Customer Service 

Customer Loyalty Guaranteed 

790dd2b0-5b60-4ff4-b759-de8f7c1a23a6-1

Alabama

Win More, Lose Less and Make More Money

Last year, Doug Hall took the business world by storm with one of the hottest titles of the season. Now this extraordinary book-selected by independent booksellers as a Booksense 76 selection-is available in paperback! Jump Start Your Business Brain helps business owners increase profitability without spending more money. They'll learn how to:- Overcome fear, build courage and take action- Fuel their ability to think smarter when creating ideas- Multiply their brain's ability to craft winning ideas- Design or redesign their business for power profits- Double their success at closing the sale- Triple the effectiveness of their sales and marketing effortsBottom line: Jump Start Your Business Brain is the one book readers need to immediately start increasing their odds of business success with new products, services, sales and advertising efforts.Doug Hall spent ten years at Procter & Gamble, where he rose to the rank of Master Marketing Inventor. He retired to found the #1 corporate innovation and research facility in the U.S.-the Eureka Ranch. Clients include Mattel, AT&T, Johnson & Johnson, Pepsi-Cola and the HoneyBaked Ham Company. Doug and his family live in Cincinnati, Ohio and Springbrook, Prince Edward Island, Canada.

Jump Start Your Business Brain

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Some writing on inside cover (see pic). #paperback #nonfiction #business #marketing

Illinois

Sensory Secrets Behind the Stuff We Buy

The definitive book on sensory branding, shows how companies appeal to consumers' five senses to sell products.

Did you know that the gratifying smell that accompanies the purchase of a new automobile actually comes from a factory-installed aerosol can containing "new car" aroma? Or that Kellogg's trademarked "crunch" is generated in sound laboratories? Or that the distinctive click of a just-opened jar of Nescafé freeze-dried coffee, as well as the aroma of the crystals, has been developed in factories over the past decades? Or that many adolescents recognize a pair of Abercrombie & Fitch jeans not by their look or cut but by their fragrance?

In perhaps the most creative and authoritative book on how our senses affect our everyday purchasing decisions, global branding guru Martin Lindstrom reveals how the world's most successful companies and products integrate touch, taste, smell, sight, and sound with startling and sometimes even shocking results. In conjunction with renowned research institution Millward Brown, Lindstrom's innovative worldwide study unveils how all of us are slaves to our senses--and how, after reading this book, we'll never be able to see, hear, or touch anything from our running shoes to our own car doors the same way again.

An expert on consumer shopping behavior, Lindstrom has helped transform the face of global marketing with more than twenty years of hands-on experience. Firmly grounded in science, and disclosing the secrets of all our favorite brands, Brand Sense shows how we consumers are unwittingly seduced by touch, smell, sound, and more.

Brand Sense

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A book about free enterprise and personal development. 

Texas

How to Copycat Your Way to Wealth

Copycat Marketing 101

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#marketing #church #outreach. cover shows wear, Some underlining, name stamp inside cover

What They Never Taught You about Church Growth

Marketing the Church

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#paperback #business #nonfiction #selling #marketing #writing

"A thesaurus that works as hard as you do . . . you'll wonder how you ever managed without it." -- Advertising Age Listing more than 2,500 high-powered words, phrases, and slogans, Words That Sell is the ultimate reference for anyone who needs instant access to the key words that make the difference in selling. Arranged by category for handy reference, it covers everything from "snappy transitions" to "knocking the competition," from "grabbers" to "clinchers." There are 62 ways to say "exciting" alone; 57 variations on "reliable"! Whether you are selling ideas or widgets, Words That Sell guarantees the expert sales professional an expanded, rejuvenated repertoire and the novice a feeling of confidence. Features: Cross-referencing of word categories to stimulate creative thinking Advice on targeting words to your specific market Tips on word usage A thorough index A concise copywriting primer A special section on selling yourself The first real improvement to the thesaurus since Roget, Words That Sell is an indispensable guide to helping you find great words fast.

Words That Sell

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#paperback #business #writing #selling #marketing #reference

The Ultimate Phrase Finder to Help You Promote Your Products, Services, and Ideas

"An excellent 'ready reference' both for copywriters and for those entering the field." -- Robert Goldsborough, Special Projects Director Advertising Age "Holy smoke! This is amazing! A thesaurus for advertising copywriters. Where has it been all my life?" -- Denny Hatch, Editor Target Marketing Six seconds. That's all you have to grab your prospect's attention and make a sale. Use the right phrase or slogan, however, and you've made your sale. Use the wrong one, and you've lost your opportunity . . . maybe forever. Choosing the right phrase or slogan is vital to your success. And so is Phrases That Sell. It's the ultimate resource for anyone needing hands-on, instant access to the key phrases, slogans, and attention grabbers that will gain more attention and sell more product. Organized by category . . . indexed and cross-referenced for ease of use . . . loaded with expert advice on how to write copy that sells, Phrases That Sell covers everything, including those hard-to-describe product and service qualities and those product/service attributes that are subtle or abstract. It has 143 selling phrases to describe service, 153 for fun, 341 covering style and design, 180 phrases related to price, and much more! In this book you'll find: 5,000+ sales phrases for consumer and business-to-business products and services a copywriter's primer called "10 Basic Rules of Copywriting," with insider's tips on usage a special section on the seven steps to writing winning slogans Expert advice on how to target your message to specific audiences Whether you sell products, ideas, or services . . . whether you are a novice or an old pro . . . this creative toolbox will give you fresh ideas, new perspectives, and renewed confidence. With Phrases That Sell at your side you'll be able to enthusiastically tackle the most challenging copywriting tasks and eliminate that dreaded "writer's block."

Phrases That Sell

256f49b5-3177-4b75-8789-2e5c0d99063b-1

#paperback #fiction #success #marketing #business #howto #grow #expand #secrets #techniques

Tennessee

Tricks of the Trade for taking Charge of your Own Success by Visibility Marketing Expert

101 Ways to Promote Yourself

Arizona

Is Your Marketing Out of Sync?

'Gotta get me some of that New Marketing. Bring me blogs, e-mail, YouTube videos, MySpace pages, Google AdWords . . . I don't care, as long as it's shiny and new.'

Wait. According to bestselling author Seth Godin, all these tactics are like the toppings at an ice cream parlor. If you start with ice cream, adding cherries and hot fudge and whipped cream will make it taste great. But if you start with a bowl of meatballs . . . yuck!

As traditional marketing fades away, the new tools seem irresistible. But they don't work as well for boring brands (?meatballs?) that might still be profitable but don't attract word of mouth, such as Cheerios, Ford trucks, Barbie dolls, or Budweiser. When Anheuser-Busch spends $40 million on an online network called BudTV, that's a meatball sundae. It leads to no new Bud drinkers, just a bad case of indigestion.

Meatball Sundae is the definitive guide to the fourteen trends no marketer can afford to ignore. It explains what to do about the increasing power of stories, not facts; about shorter and shorter attention spans; and about the new math that says five thousand people who want to hear your message are more valuable than five million who don't.

The winners aren't just annoying start-ups run by three teenagers who never had a real job. You'll also meet older companies that have adapted brilliantly, such as Blendtec, a thirty-year-old blender maker. It now produces ?Will it blend? videos that demolish golf balls, Coke cans, iPhones, and much more. For a few hundred dollars, Blendtec reached more than ten million eager viewers on YouTube.

Godin doesn't pretend that it's easy to get your products, marketing messages, and internal systems in sync. But he'll convince you that it's worth the effort.

Meatball Sundae

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#paperback #influence #marketing #social #socialpsychology #persuasion #influencers

Science and Practice

This book is an examination of the psychology of compliance. Written in a narrative style the author combines research and his own experience with the techniques and strategies commonly used to gain compliance and to influence the outcome.

Shama Hyder

The Zen of Social Media Marketing

Randy Gage

Mad Genius

Charles L. Lapp

Training and Supervising Salesmen

Sue Miller

The Distinguished Guest

Anne Perry

Half Moon Street

P. J. O'Rourke

Eat the Rich

David Kelley; Tom Kelley

Creative Confidence

Lucy V. Parker

How to Start a Home-Based Writing Business

Stefanie Mayfield Garcia

Brand You

Thom S. Rainer

Surprising Insights from the Unchurched and Proven Ways to Reach Them

Jonah Berger

Contagious

Marc J. Kuchner

Marketing for Scientists

Zig Ziglar

Ziglar on Selling

Alex Jenkins

The Art of Attraction Marketing

Chip R. Bell, John R. Patterson

Customer Loyalty Guaranteed

Doug Hall; Tom Peters (Foreword by)

Jump Start Your Business Brain

Martin Lindstrom; Philip Kotler (Foreword by)

Brand Sense

Burke Hedges; Steve Price

Copycat Marketing 101

George Barna

Marketing the Church

Richard Bayan

Words That Sell

Edward W. Werz; Sally Germain

Phrases That Sell

Raleigh Pinskey

101 Ways to Promote Yourself

Seth Godin

Meatball Sundae

Robert B. Cialdini

Influence