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Essentials of Marketing

by: William Perreault, Cannon, Mccarthy

$15.00

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Essentials of Marketing

Essentials of Marketing

By: William Perreault

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Product Details

Category - Textbook/Educational Curriculum / College & Above

Format - Paperback

Condition - Fair

Listed - A year ago

Views - 6

Ships From - California

Est. Publication Date - Oct 2011

Overview

Essentials of Marketing

Publisher Description

This edition of Essentials of Marketing has been critically revised, updated, and rewritten to reflect new concepts, new examples, and recent "best practices". This edition extends the strategy planni...

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