Category - Non Fiction / Business & Economics

Format - Hardcover

Condition - Excellent

Listed - A year ago

Views - 5

Ships From - Michigan

Est. Publication Date - Aug 2019

Covert Cows and Chick-Fil-a: How Faith, Cows, and Chicken Built an Iconic Brand

Publisher Description

The longtime chief marketing officer for Chick-fil-A tells the inside story of how the company turned prevailing theories of fast-food marketing upside down and built one of the most successful and be...