Product Details

Category - Non Fiction / Business & Economics

Format - Hardcover

Condition - Good

Listed - 14 days ago

Views - 2

Ships From - Alabama

Est. Publication Date - Aug 2010

Overview

Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History

ISBN: 9780470900529

Publisher Description

The Grateful Dead-rock legends, marketing pioneers The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a maili...

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Marketing Lessons from the Grateful Dead

Marketing Lessons from the Grateful Dead

By: David Meerman Scott

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