Category - Non Fiction / Business & Economics
Format - Hardcover
Condition - Excellent
Listed - 2 years ago
Views - 10
Wishes - 2
Ships From - Washington
Est. Publication Date - Mar 2017
Seller Description
Additional Information
Superfandom: How Our Obsessions Are Changing How We Buy and Who We Are
ISBN: 9780393249958
Publisher Description
As fandom sheds its longtime stigmas of geekiness and hysteria, fans are demanding more from the celebrities and brands they love. Digital tools have given organizations--from traditional businesses t...
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