Category - Non Fiction / Business & Economics

Format - Paperback

Condition - Good

Listed - A year ago

Views - 1

Est. Publication Date - Jun 2001

Seller Description

Additional Information

Hitting the Sweet Spot: The Consumer Insight Classic!

Publisher Description

This is a book about how to get to know your customer. It's a research book, but it's really a book for just about everyone in marketing and advertising. Because the better you know your customer, the...