Category - Non Fiction / Business & Economics

Format - Hardcover

Condition - Excellent

Listed - A year ago

Views - 9

Wishes - 1

Ships From - California

Est. Publication Date - Aug 2010

Brains on Fire: Igniting Powerful, Sustainable, Word of Mouth Movements

Publisher Description

Develop and harness a powerful, sustainable word-of-mouth movement How did the 360-year-old scissor company, Fiskars, double its profit in key markets just by realizing its customers had already forme...