Shakespeare, Einstein, and the Bottom Line
by: David L. Kirp, Elizabeth Popp Berman, Jeffrey T. Holman, Patrick Roberts, Debra Solomon, Jonathan VanAntwerpen
$5.00
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Product Details
Category - Non Fiction / Business & Economics
Format - Hardcover
Condition - Excellent
Listed - 3 months ago
Ships From - California
Est. Publication Date - Nov 2003
Seller Description
Interesting book about how colleges are trying to cater to students by building luxury dorms, state of the art gyms, etc. In excellent condition.
Overview
Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education
ISBN: 9780674011465
Publisher Description
Wry and insightful, Shakespeare, Einstein, and the Bottom Line takes us on a cross-country tour of the most powerful trend in academic life today--the rise of business values and the belief that effic...
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