The Catch. The Drive. The West Coast Offence. Three Super Bowl Championships. Success like this doesn't just happen. It is the result of years of innovative planning, dedicated preparation, and flawless execution. In Finding the Winning Edge, NFL coaching legend Bill Walsh, the architect of these successes, provides a first-ever look at the transformation of the San Francisco 49ers from a team in utter disarray to an organization renowned for its professionalism and tradition of excellence. Whether you are an experienced coach or an interested fan, Finding the Winning Edge will provide you with an insider's view of establishing and mastering the process for achieving success. During his tenure as the 49ers' head coach and top administrator, Walsh turned planning and preparation into an art form. No detail was too unimportant. No situation was too obscure. No circumstance was too immaterial. No effort was too much. Finding the Winning Edge offers Walsh's unique blueprint for developing a successful program, including hiring and developing a qualified staff, evaluating and acquiring talented players, designing a winning game plan, preparing and focusing the team..." the blurb on the front flap. Book Title: Finding the Winning Edge Author : Bill Walsh, Brian Billick & James Peterson Paperback : 550 pages Language ‏ : ‎English SBN-10 ‏ : ‎ 1571671722 ISBN-13 ‏ : ‎ 978-1571671721

ISBN: ‎ 9781571671721