Category - Textbook/Educational Curriculum / College & Above

Format - Paperback

Condition - Like New

Listed - 5 months ago

Views - 6

Ships From - Florida

Est. Publication Date - Mar 2004

Strategic Market Management

Publisher Description

Relevant to strategic management courses as well as market management, this textbook synthesises literature in the field of strategy and can be used at both the undergraduate and MBA levels. This edit...